Every blogger wants a bigger audience. You know that one of the best ways to capture readers is to provide great contentbut did you know that it’s even more effective to give that great content away to another blog?
Guest posting is one of the best ways to market your blog, hands down. It may sound like a ...
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A few weeks ago, with very little fanfare, Google quietly made some changes to the Webmaster Guidelines page about link schemes. Now considered a link scheme are “Large-scale article marketing or guest posting campaigns with keyword-rich anchor text links.” There are hundreds, if not thousands, of marketing-minded sites out there that explain the lasting SEO value of guest blogging as a link building tactic, as a way to build your online ...
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Creating a blog for a business is part of an overall content marketing strategy that simultaneously builds credibility, increases exposure and traffic, and increases conversion rates. But for your efforts to pay off, your blog content has to reach your intended audience. Here are some proven ways to get the most out of each blog post and fully enjoy the benefits of blogging.
If you’re using the WordPress platform, the ...
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Business blogging with minimal resources over a long period of time can be a challenge. Heck, for SMEs (Subject Matter Experts) blogging without the experience of writing on a regular basis can be a barrier to even start.
No matter how talented a writer your business blogger or contributors might be, it is inevitable that situations will occur where there is either uncertainty or a gap in what to write about.
To ...
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